0–10 · Foundations first
Typical signs: information in inboxes, policies by deal, no timings. The fastest wins are unglamorous: one product source, written rules, a measured baseline. AI built on top of that will hold. AI built before it won't.
Resources · AI readiness assessment
Ten questions about your data, workflows and governance. Answer for the business as it runs today, not the one in next year's plan. You'll get a score out of 30, a band, and what we would do next in your position.

Self-assessment · 10 questions
Pick the answer closest to how things work on an ordinary Tuesday. There are no trick questions, and a low score is useful information, not a verdict.
0 of 10 answered
Most AI projects in travel don’t stall because of the model. They stall because availability is a day old, a cancellation policy lives in three email threads, or nobody knows how long a proposal takes today, so nobody can say whether the new one is better.
So the assessment weighs the unglamorous things: where your information lives, how fresh it is, whether your rules are written down, how your systems talk, and who is accountable when software drafts something a traveler will see. One looks outward, at what AI assistants already say about you. None of them asks which model you use.
Most businesses we meet land in the middle band, and most have one or two questions that score far below the rest. Those low scores matter more than the total.
Typical signs: information in inboxes, policies by deal, no timings. The fastest wins are unglamorous: one product source, written rules, a measured baseline. AI built on top of that will hold. AI built before it won't.
Typical signs: a main system of record, some integrations, a few sanctioned AI uses. You can run one workflow through an 8–12 week pilot with a real baseline and see what changes.
Typical signs: structured content and policies, availability that updates within minutes, a named owner for AI decisions. You can expose inventory through Agent Gateway with agent-safe checkout.
How it works
Ask an operations lead and a technical lead to answer separately. The questions you disagree on are the most useful output of the whole exercise.
Pick the workflow with the lowest score and time it for two weeks. Then run the numbers through the ROI calculator.
If you scored low on policies or availability, the agent-ready checklist breaks those areas into concrete items.
Share your answers on a discovery call. We'll tell you what we'd do first, and what we'd leave alone for now.
Related
A band is a starting point. On a 45-minute discovery call we can turn it into a short list of what to fix, what to pilot and what to ignore.